Facebook, Airbnb, Paytm, eBay join the film's cast of brands, look to connect with young audiences.
Mona Singh talks about hosting Entertainment Ke Liye Kuch Bhi Karega on Sony Television.
'My friends were so embarrassed (about rumours of trouble in her marriage). I think some of them were having a party and they were scared to call Raj (Kundra) and me. I kept quiet but suddenly I saw it snowballing. So I called up my PR and said, what's happening, you have to stop this!' Shilpa Shetty gets candid.
With increasing corporatisation of Indian television, creativity is being backed by professional management. The growth potential is huge.
The line between realism and games is further crumbling as these consoles become more powerful.
Leading television networks that are members of the Indian Broadcasting Foundation (IBF) have decided to drop all spot advertisements from their channels from Monday night if the advertisers and their media agencies do not agree to pay the 25 per cent surcharge levied on them. the IBF has also stated that advertisers who agree to paying the surcharge by 1800 hours on Monday will get a waiver on the additional 25 per cent for the first month - from October 16 to November 16 th
A division bench of Justices Amjad Sayyed and Anuja Prabhudessai passed the judgment on a bunch of petitions filed by several broadcasters, like the Indian Broadcasting Foundation, a representative body of TV broadcasters, the Film and Television Producers Guild of India, Zee Entertainment Ltd and Sony Pictures Network India.
The statement was signed by 15 former judges, 77 ex-all India services officers and 25 veterans.
Kritika Kamra in the new serial Kuch Tho Log Kahenge based on Pakistani serial Dhoop Kinare
'Streaming will get to 100-200 million subscribers, but the journey is not as rose-tinted.'
Talks between production houses, cine workers union inconclusive, no fresh content for broadcasters.
Zee and Star, the two largest media companies in India, are undergoing some radical ownership changes. What could it mean? Vanita Kohli Khandekar attempts an answer.
Joginder Tuteja looks at the new shows on our plate.
With the acquisition of Hotstar, Disney gets immediate access to the OTT market.
A curb on advertising budgets for television by the large companies and economic slowdown have managed to bring down the prime-time (8 pm-11 pm) ad-spot rates of general entertainment channels (GECs) like Star Plus, Zee TV, Sony TV to the levels of 2005-06.
'Thirty years ago, if you walked into a chawl, there would be three TV sets in 30 houses. Today, you'll see TV sets in all 30 houses. So the viewers have increased, but of a certain strata. Sadly, the educated and upper classes have stopped watching TV shows because of the availability of the Internet.' Balika Vadhu writer Gajra Kottary tries to explain to Ronjita Kulkarni/ Rediff.com where Indian television is going wrong.
Mythological and historical shows are lapped up not just by the young, but equally by grown men and women.
Can you imagine a show made in India beating both The Voice and The X-Factor on ratings? Vanita Kohli-Khandekar profiles Greymatter, the Indian content firm that made it possible.
Gift your brother/sister something smart, useful and trendy, says Ashish Narsale/Rediff.com.
'...Your confidence.' 'You go through this emotional roller coaster ride, which affects your partner as well.'
Dangal's and Shemaroo's entry shows there is ad-supported gold at the bottom of the Indian consumer pyramid if you can keep the costs low.
The problem is not that more people are not watching more TV, but that they are not finding anything of interest on Hindi television, says Vanita Kohli-Khandekar.
Mondelez has tied up with Warner Bros for its latest film Batman v/s Superman.
Demerging print and TV news businesses will allow for separate investment by interested players.
With some of the world's most amazing gadgets, the 2015 International CES kicked off on January 6 promising a fantastic show with more than 3,600 exhibitors.
Home-grown fare, international discoveries, brand new seasons of hugely anticipated series, Sukanya Verma lists her top 10 OTT shows.
'In the next five years both online and TV viewership will grow and complement each other.'
A clutch of professional talent management firms is changing the balance of demand and supply in India's entertainment industry, writes Vanita Kohli-Khandekar.
Using Facebook video or YouTube for content distribution is not new.
Video isn't just about old school television shows, advertisements and tutorials anymore - short, crisp and engaging content across different formats is becoming increasingly popular in a world where stories are consumed on the go.
The curse of stardom, especially in a country like India -- which wants its Gods to be tidy and punctilious -- is that stardom forces you to stop exploring the frozen sea inside you, and instead inspires you more and more to perform out of a small puddle, observes Sreehari Nair.
Amul has cashed in on an incident from the protagonist's life for promotions.
Every day a Party unfolds on social media where armchair activists, politically charged influencers, trend pundits, gyaan givers and troll armies change the world in their heads but remain clueless about the nation's grassroots reality, feels Sukanya Verma.
Gujarat-based tea major will run a Rs 2-cr roadblock on Hindi and regional news channels.
The film marks the second-most successful opening for leading man Shahid Kapoor after Shaandaar.
In 2015, e-commerce contributed significantly to the growth in television advertising revenues.
The IPL has the potential to make cricketers among the best paid athletes in the world if you look at what they will earn per hour.change that.
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